Raynet is the most popular CRM in the Czech Republic, and for good reason. It is Czech-made, affordable, and works well for standard B2B sales workflows. Support responds in Czech. Integration with Pohoda, Money S3, and other Czech accounting software is built in. At roughly 500 CZK per user per month, it is accessible even for smaller teams.
For many Czech companies, Raynet does the job. Leads come in, salespeople qualify them, deals move through stages, contracts get signed. When your sales process fits that pattern, Raynet works well.
But not every business operates that way. Some have longer cycles, complex approval structures, integrations with multiple Czech systems, or workflows that Raynet's templates cannot accommodate. For those companies, a custom CRM system built around their actual process often delivers better results, lower long-term costs, and better team adoption.
This article compares Raynet and Bitvea CRM directly: what each offers, where each hits limits, the cost difference over 3-5 years, and how to decide which is right for your business.
What Raynet Offers
Raynet is a cloud-based SaaS CRM. It is easy to deploy, requires no IT infrastructure on your side, and provides immediate value for standard sales workflows.
Core Features
- Contact and company database with lead and account information
- Pipeline visualization with drag-and-drop deal management across predefined stages
- Activity tracking for calls, emails, meetings, and tasks
- Basic reporting on pipeline health, deal forecasts, and team performance
- Simple task and reminder automation based on stage changes or inactivity
- Email integration logging emails directly to deals and contacts
- Mobile app with iOS and Android access
Czech Market Integrations
- Pohoda, the most common Czech accounting software
- Money S3, Czech accounting and invoicing platform
- Fakturoid, Czech invoice generation and payment tracking
- Email platforms including Outlook and Gmail
- Zapier for connection to hundreds of external tools
Pricing
Raynet uses per-user pricing, typically around 500 CZK per user per month when paying annually. A 20-person team costs approximately 120,000 CZK per year. A 50-person team costs around 300,000 CZK annually.
The pricing is transparent and predictable. However, it is linear: each new user adds to the monthly cost.
Strengths of Raynet
- Czech-first approach, interface, support, and documentation tailored to Czech business culture
- Quick deployment, start using it immediately without setup time
- Built-in integration with Czech systems, Pohoda, Money S3, Fakturoid work without custom connectors
- Affordable entry, monthly subscription means low upfront investment
- Mature and stable, well-understood feature set with active Czech user community
- Czech technical support, responsive team that understands local compliance and practices
Where Raynet Hits Its Limits
Raynet is a good fit for many businesses, but it has constraints. The following scenarios show where those constraints become real problems:
Limited Pipeline Customization
Raynet comes with predefined pipeline stages. You can rename them, but the fundamental structure, how deals flow, what data fields appear at each stage, and what happens automatically, is fixed. If your sales process has conditional branches, deals that skip stages or loop back, Raynet cannot model that cleanly.
For example, if deals over 500,000 CZK require a separate review stage while smaller deals do not, Raynet forces you to either handle that outside the system or create separate pipelines and manage the routing manually.
Per-User Pricing Scales Negatively
A 50-person team pays 300,000 CZK annually just for CRM software. That cost increases every year with inflation, company growth, or vendor price increases. Over five years, the accumulated cost becomes significant.
For a 20-person team over 5 years, assuming 3% annual price increases, the total cost approaches 700,000 CZK. For a 50-person team, it exceeds 1.8 million CZK.
Limited Reporting and Analytics
Raynet provides standard reports: pipeline by stage, forecast by rep, historical close rates. But if you need custom analytics, win rate by customer segment, or deal velocity by source, you often cannot build those views within Raynet without exporting data to a spreadsheet.
Limited Integration Beyond Standard Systems
Raynet integrates well with Pohoda and Money S3. But if your business uses an ERP that Raynet does not natively support, or if you need to pull data from a legacy system or custom application, integration becomes problematic. Zapier can bridge some gaps, but it is not a substitute for deep, bidirectional integration.
Limited Workflow Automation
Raynet automations are simple. You can trigger reminders based on inactivity or stage changes, but you cannot build complex workflows. For example, "when a deal reaches stage X and the account value exceeds Y and the last interaction is more than 7 days old, send this specific email and create a task for the manager", that workflow is beyond what Raynet can do without custom development.
Data Ownership and Control
Raynet is cloud-hosted by the vendor. Your data lives on their servers. While Raynet has reasonable data residency practices, you do not own the infrastructure, have direct control over data movement, or manage backup and security protocols.
What Bitvea CRM Delivers
Bitvea CRM is a proven, working system that we have already built. Instead of starting from scratch, we deploy it as your starting point and customize it to match your sales process, integrations, and team structure. You get the speed of a ready-made solution with the fit of custom software. You own the code. You own the data.
How It Works
We begin with a complete, working CRM base built on modern technologies (Next.js, React, Node.js, PostgreSQL). During discovery, we analyze your sales process, integrations, and team needs. We then customize the base system to match exactly how you sell: your pipeline stages, data fields, approval workflows, integrations, and reporting.
You pay for customization and deployment, not for scaffolding or base infrastructure. The typical timeline is 2-4 months from discovery to live deployment.
Process-Specific Design
Your pipeline stages match exactly how deals move through your organization. Your data model captures every field your team needs without hiding them behind nested menus. Your automations run the exact follow-up sequences your process requires. Conditional logic, approval workflows, and deal routing work the way your business works.
Deep Integration with Czech and Enterprise Systems
Bitvea CRM integrates directly and bidirectionally with Pohoda, ABRA Flexi, Helios, or any other Czech system you use. You are not limited to what a SaaS provider has chosen to support. If you need real-time data sync between your CRM and your operations platform, custom integration makes that possible.
Flat Pricing, No Per-User Scaling
Bitvea CRM starts at 80,000 CZK for customization and deployment. Annual hosting and maintenance costs approximately 10,000 CZK per year. A 20-person team and a 50-person team use the same system at the same cost. Unlimited users. No per-seat fees.
Full Code and Data Ownership
You own the code and the data. You control the servers and security protocols. Your data is not subject to a vendor SLA or dependent on their business decisions. If you need to change providers, migrate to different infrastructure, or modify the system yourself, you can.
Unlimited Reporting and Custom Views
Because you own the system, you can build any analytics view you need. Win rate by customer segment. Deal velocity by source. Revenue forecast by region. Custom dashboards that surface exactly what your management team needs to see.
Better Team Adoption
When software fits how people work, they use it. The CRM adoption problem that plagues off-the-shelf systems is largely a fit problem. A system built around your sales motion eliminates friction and drives real adoption.
Feature Comparison: Raynet vs Bitvea CRM
Feature | Raynet | Bitvea CRM |
|---|---|---|
Contact and Account Management | Yes, standard | Yes, customized fields and structure |
Pipeline Visualization | Yes, fixed stages | Yes, conditional logic and custom routing |
Activity Tracking | Yes, standard activities | Yes, custom activity types and automations |
Reporting and Analytics | Basic standard reports | Unlimited custom reports and dashboards |
Workflow Automation | Simple, limited | Complex, conditional workflows |
Integration with Pohoda | Native | Bidirectional custom integration |
Integration with ABRA, Helios | Not natively | Custom integration possible |
Integration with Other Czech Systems | Via Zapier only | Direct integration |
Mobile App | Yes, vendor provided | Yes, customized if needed |
Data Hosting | Vendor cloud servers | Your choice: cloud, on-premise, or hybrid |
Data Ownership | Vendor hosted, your data | You own everything |
User Scaling Costs | Linear per user | Fixed cost regardless of team size |
Customization Limits | Fixed feature set | Unlimited customization |
Time to Deployment | 1-2 weeks | 8-12 weeks |
Support | Czech vendor support | Direct access to your development team |
Cost Comparison: 3 and 5 Year Scenarios
Here is the practical cost difference between Raynet and Bitvea CRM over extended periods:
10-Person Team, 3-Year Horizon
Scenario | Raynet | Bitvea CRM |
|---|---|---|
Initial Setup | 0 CZK | 100,000 CZK |
Annual Subscription (Year 1) | 60,000 CZK (500 × 10 × 12) | 0 CZK |
Annual Hosting and Maintenance | 0 CZK | 10,000 CZK |
Year 1 Total | 60,000 CZK | 110,000 CZK |
Year 2 Total (with 3% increase) | 62,000 CZK | 10,000 CZK |
Year 3 Total (with 3% increase) | 64,000 CZK | 10,000 CZK |
3-Year Total | 186,000 CZK | 150,000 CZK |
For a 10-person team, Bitvea CRM saves approximately 36,000 CZK over 3 years.
20-Person Team, 3-Year Horizon
Scenario | Raynet | Bitvea CRM |
|---|---|---|
Initial Setup | 0 CZK | 120,000 CZK |
Annual Subscription (Year 1) | 120,000 CZK | 0 CZK |
Annual Hosting and Maintenance | 0 CZK | 10,000 CZK |
Year 1 Total | 120,000 CZK | 130,000 CZK |
Year 2 Total (with 3% increase) | 124,000 CZK | 10,000 CZK |
Year 3 Total (with 3% increase) | 128,000 CZK | 10,000 CZK |
3-Year Total | 372,000 CZK | 160,000 CZK |
At 20 users, Bitvea CRM becomes significantly cheaper than Raynet. Total savings over 3 years: 212,000 CZK.
20-Person Team, 5-Year Horizon
Scenario | Raynet | Bitvea CRM |
|---|---|---|
Initial Setup | 0 CZK | 120,000 CZK |
Year 1 Subscription | 120,000 CZK | 0 CZK |
Year 1 Hosting and Maintenance | 0 CZK | 10,000 CZK |
Years 2-5 Raynet (with 3% annual increase) | 124,000 + 128,000 + 131,000 + 135,000 CZK | 0 CZK |
Years 2-5 Hosting and Maintenance | 0 CZK | 40,000 CZK |
5-Year Total | 638,000 CZK | 170,000 CZK |
Over 5 years, Bitvea CRM saves 468,000 CZK for a 20-person team. The investment pays for itself in the first 12-18 months.
50-Person Team, 5-Year Horizon
Scenario | Raynet | Bitvea CRM |
|---|---|---|
Initial Setup | 0 CZK | 150,000 CZK |
Year 1 Subscription | 300,000 CZK | 0 CZK |
Year 1 Hosting and Maintenance | 0 CZK | 10,000 CZK |
Years 2-5 Raynet (with 3% annual increase) | 309,000 + 318,000 + 327,000 + 337,000 CZK | 0 CZK |
Years 2-5 Hosting and Maintenance | 0 CZK | 40,000 CZK |
5-Year Total | 1,591,000 CZK | 200,000 CZK |
For a 50-person team over 5 years, Bitvea CRM saves 1,391,000 CZK compared to Raynet. At this scale, custom development is not expensive, it is dramatically cheaper.
When Raynet Is the Right Choice
Raynet is the right choice when:
- You have fewer than 15 users and no plans to scale significantly in the next 2-3 years
- Your sales process is standard, leads qualify, move through stages, deals close, no complex approvals
- You need a CRM running immediately, you do not have time for an 8-12 week development process
- Integration with Pohoda or Money S3 is sufficient, you do not need to connect to other Czech systems
- Your team is already familiar with SaaS tools, adoption will not be a problem
- You value simplicity over customization, you want something that works out of the box
- Your business process is still evolving, it is hard to build custom software for a moving target
When Bitvea CRM Wins
Bitvea CRM is the better choice when:
- You have 15 or more users and expect growth in the next 2-3 years
- Your sales process does not fit standard templates, you need conditional workflows, complex approvals, or custom deal routing
- You need deep integration with multiple Czech systems, Pohoda, ABRA Flexi, Helios, a custom ERP, beyond what Raynet offers
- Your team struggles with CRM adoption, they work around Raynet instead of within it
- You require custom analytics and reporting, you need insights that standard reports cannot surface
- Data ownership and control matter, you want the software and data under your control, not a vendor`s
- You have a 2-year or longer time horizon, long enough to recoup the customization investment
- Your process is a competitive advantage, your workflow is a differentiator, not a generic problem
The Decision Framework
Here is a simple framework for deciding:
Start with Raynet if: team size under 15, straightforward sales process, Pohoda and Money S3 integrations cover your needs, you need it running within weeks.
Consider Bitvea CRM if: team size 15-30, sales process is complex or unique, you need integrations beyond standard Czech systems, team adoption is a problem, long-term cost matters more than upfront cost.
Almost certainly Bitvea CRM if: team size over 30, sales process is non-standard, you need data sovereignty, you have multiple integrations, you have tried Raynet and it did not stick.
Switching from Raynet to Bitvea CRM: Key Considerations
Data Migration
If you have been using Raynet and decide to move to Bitvea CRM, your historical data migrates cleanly. We handle the export from Raynet, field mapping to the new system, validation, and ensure no information is lost.
Team Adoption
If Raynet adoption was low, the problem was likely fit, not the team. A Bitvea CRM built around your workflow should see higher adoption immediately.
Transition Timeline
Customization and deployment takes 8-12 weeks. You can continue using Raynet during this time, then switch to the new system once it is live. There does not have to be downtime.
FAQs: Raynet vs Bitvea CRM
How long does it take to customize and deploy Bitvea CRM?
Typical timeline is 8-12 weeks from requirements discovery to live deployment. This includes discovery (2-3 weeks), customization and development (6-10 weeks), testing and training (1-2 weeks), and data migration.
What if our process changes after Bitvea CRM is deployed?
Because you own the system, changes are straightforward to implement. You work with your development team to modify the system as your process evolves. You are not waiting for a vendor roadmap.
Can we migrate our historical data from Raynet?
Yes. Data migration from Raynet is included in the deployment process. We export your data, validate the transfer, and ensure all information moves cleanly to the new system.
What if we want to return to a SaaS solution later?
Your data is yours. You can export it and move to another system at any time. This is one of the advantages of owning your software.
What technologies does Bitvea CRM use?
Bitvea CRM is built on modern, widely-used technologies: Next.js, React, Node.js, PostgreSQL, and similar frameworks. Any competent developer can maintain and extend it. You are not locked into a specific team.
How much ongoing maintenance and hosting does Bitvea CRM require?
Hosting costs approximately 10,000 CZK per year depending on scale and usage. Occasional updates, security patches, and improvements require 20-40 hours per month on average. Many teams bundle this into a retainer agreement with their development partner.
The Bottom Line
Raynet is a solid choice for many Czech businesses. It is affordable, Czech-first, and works well for standard sales workflows. If that describes your company, Raynet is worth using.
But if your sales process is non-standard, your team struggles with adoption, you need integration beyond standard Czech systems, or you have 20 or more people with a timeline longer than 2-3 years, Bitvea CRM often delivers better results and significantly lower total cost of ownership.
The honest assessment for most mid-market Czech companies is that Bitvea CRM offers better ROI than Raynet. The customization cost is bounded and predictable. SaaS costs have no ceiling.
Bitvea builds and customizes CRM systems for Czech and European businesses. Bitvea CRM is a proven system deployed for clients with 15-300+ users. If your process does not fit Raynet's templates, let's talk. We will help you assess whether customization makes sense and what the realistic investment is.
Bitvea CRM starts at 80,000 CZK. We handle 3-4 projects per quarter to ensure quality. A free tier is coming soon.
